The Social Media Side Door: How to Bypass the Gatekeepers to Gain Greater Access and Influence

Cover des Buches The Social Media Side Door: How to Bypass the Gatekeepers to Gain Greater Access and Influence (ISBN: 9780071816731)
Bestellen bei:

Zu diesem Buch gibt es noch keine Kurzmeinung. Hilf anderen Lesern, indem du das Buch bewertest und eine Kurzmeinung oder Rezension veröffentlichst.

Auf der Suche nach deinem neuen Lieblingsbuch? Melde dich bei LovelyBooks an, entdecke neuen Lesestoff und aufregende Buchaktionen.

Inhaltsangabe zu "The Social Media Side Door: How to Bypass the Gatekeepers to Gain Greater Access and Influence"

Skip the line at the front door! Learn to detect the hidden social media side doors that provide instant, privileged access to the top influencers and decision-makers in any industry §Access is one of the great unexamined issues in social media. Barriers used to be everywhere, in the form of gatekeepers and rules that governed access to people with power, authority, budgets, expertise, and fame. But social media side doors alternate avenues of access through social media have opened all around us, and few have noticed.§Through them, we can engage with top business executives, thought leaders, and tastemakers. We have the unique ability to draw the attention of people and organizations that are bombarded every day by countless competing traditional requests for consideration.§In The Social Media Side Door , social media strategist Ian Greenleigh reveals how to walk right through the social media side doors that lie hidden in plain sight to forge valuable relationships, create business opportunities, raise your thought leader profile, or land the perfect job. It will enable readers to expand their own means of access to those they wish to engage with, and the ways in which this access in both directions can be leveraged to unlock a new level of ROI.§Ian Greenleigh is the Senior Manager of Content and Social Strategy at Bazaarvoice. His words and ideas have been featured in Harvard Business Review, AdAge, Adweek, Ragan, Seth Godin's The Domino Project , and elsewhere. He writes and speaks on a wide range of topics, including changing consumer-brand relationships, the convergence of personal identities, and the radically shifting landscapes of access and influence. Visit daretocomment.com and follow him at @be3d.§

Buchdetails

Aktuelle Ausgabe
ISBN:9780071816731
Sprache:Englisch
Ausgabe:Flexibler Einband
Umfang:256 Seiten
Verlag:McGraw-Hill Professional
Erscheinungsdatum:27.10.2013

Rezensionen und Bewertungen

Neu
0 Sterne
Filtern:
  • 5 Sterne0
  • 4 Sterne0
  • 3 Sterne0
  • 2 Sterne0
  • 1 Stern0
  • Sortieren:

    Ähnliche Bücher für noch mehr Lesestunden

    Gespräche aus der Community zum Buch

    Neu
    Starte mit "Neu" die erste Leserunde, Buchverlosung oder das erste Thema.

    Stöbern in Sachbücher

    Was ist LovelyBooks?

    Über Bücher redet man gerne, empfiehlt sie seinen Freunden und Bekannten oder kritisiert sie, wenn sie einem nicht gefallen haben. LovelyBooks ist der Ort im Internet, an dem all das möglich ist - die Heimat für Buchliebhaber und Lesebegeisterte. Schön, dass du hier bist!

    Mehr Infos

    Buchliebe für dein Mailpostfach

    Hol dir mehr von LovelyBooks